Quick Answer: Lexie makes behind-the-ear over-the-counter hearing aids you fit yourself in an app — and its flagship B-series is “Powered by Bose,” using sound technology developed with Bose. In 2026 the lineup is the rechargeable, Bluetooth-streaming Lexie B2 Powered by Bose ($999/pair, frequently discounted), the Lexie B2 Plus with the same Bose-tuned sound and iPhone-focused streaming, and the older budget Lexie Lumen. Lexie is worth it for adults with perceived mild-to-moderate hearing loss who want clinic-grade sound, live human support, and a low price without a prescription. If you want a near-invisible in-canal look instead, the Sony CRE-C10 ($999/pair) is the better fit.
Lexie’s pitch is straightforward: take the self-fitting hearing technology Bose pioneered, wrap it in a phone app, add a support team you can actually call, and sell it online for a fraction of clinic prices. Since the FDA’s 2022 OTC rule made self-fitting hearing aids legal to buy without a prescription, Lexie has become one of the most-searched OTC brands in the U.S. According to the NIDCD (National Institute on Deafness and Other Communication Disorders), roughly 28.8 million U.S. adults could benefit from hearing aids, yet fewer than one in three adults over 70 who need them has ever tried a pair — and Lexie aims squarely at the people priced out of, or intimidated by, the traditional clinic route. Here’s how every current Lexie model compares, and when a rival beats it.
Lexie at a glance — the numbers that matter
- ~$999 per pair is the typical list price for the flagship Lexie B2 Powered by Bose, though Lexie runs frequent promotions and accepts FSA/HSA funds — a fraction of the ~$3,000 average out-of-pocket cost of a pair of prescription hearing aids reported by the President’s Council of Advisors on Science and Technology.
- Powered by Bose is the headline: the B2 and B2 Plus use self-fitting sound technology developed with Bose, who has since exited selling hearing aids directly, per Lexie.
- 45-day risk-free trial plus unlimited expert support by phone and text is what Lexie advertises with its devices, per Lexie — a safety net most clinic purchases don’t match.
- 2022 is the year the FDA’s OTC hearing aid rule took effect, legalizing the prescription-free, self-fitting model Lexie sells.
Are Lexie hearing aids worth it?
Lexie’s appeal is value plus support. You get Bose-derived sound and self-fitting — historically a premium feature — at OTC prices, and unlike most online-only brands, Lexie staffs a support team you can reach by phone or text to walk you through fitting. The trade-offs are style and streaming. Lexie’s devices are receiver-in-canal behind-the-ear units: discreet, but not invisible like an in-canal model, and only the rechargeable B2 streams Bluetooth audio. For a buyer with mild-to-moderate loss who wants strong sound, hand-holding, and a low price, Lexie earns its place; for a buyer who wants a hidden in-canal device, a rival wins. The sections below break it down model by model.
Lexie models compared
| Model | Best for | Power | Bluetooth streaming | Price (pair) | Rating |
|---|---|---|---|---|---|
| Lexie B2 Powered by Bose | Best overall Lexie | Rechargeable case | Yes (calls + audio) | ~$999 | ★★★★★ |
| Lexie B2 Plus Powered by Bose | Best for iPhone users | Rechargeable case | Yes (iPhone-focused) | ~$999 | ★★★★½ |
| Lexie Lumen | Best budget Lexie | Size-312 batteries | No (app control only) | ~$799 | ★★★★ |
| Sony CRE-C10 (alt.) | Near-invisible alternative | Size-10 batteries | No | ~$999 | ★★★★½ |
| Jabra Enhance Select (alt.) | Premium support alternative | Rechargeable | Yes | ~$1,195+ | ★★★★½ |
1. Lexie B2 Powered by Bose — The Best Lexie for Most People
Lexie B2 Powered by Bose
- Self-fitting sound technology developed with Bose, tuned in the Lexie app — no audiologist visit, per Lexie.
- Bluetooth streaming and hands-free phone calls from a compatible smartphone.
- Rechargeable with a portable charging case; no fiddly disposable batteries.
- Unlimited expert support by phone and text, plus a 45-day risk-free trial, per Lexie.
The B2 is the Lexie to get if you’re buying the brand at all. It pairs the Bose-derived self-fitting sound — which earned the original Bose SoundControl strong reviews for clarity in noise — with the two things buyers most often miss on cheaper OTC devices: a rechargeable case and Bluetooth streaming for calls and media. Add Lexie’s live support and a 45-day trial, and it’s one of the most beginner-friendly OTC hearing aids on the market. It’s behind-the-ear rather than invisible, but the receiver-in-canal design tucks discreetly behind and into the ear.
2. Lexie B2 Plus Powered by Bose — Best for iPhone Users
Lexie B2 Plus Powered by Bose
- Same Bose-tuned, self-fitting sound as the B2, in the Lexie app.
- Rechargeable case with up to ~18 hours per charge, per Lexie.
- Bluetooth streaming tuned mainly for iPhone — Android users should confirm support first.
- Free lifetime remote support from Lexie Experts, plus the 45-day risk-free trial, per Lexie.
The B2 Plus is the pick for iPhone users who want the Bose sound and self-fitting plus call streaming, in the same rechargeable, behind-the-ear package as the B2. Streaming is optimized around Apple’s hardware, so if you’re on Android and streaming is a must-have, confirm current compatibility — or look at a two-platform model like the Sony CRE-E10 in our best Bluetooth hearing aids guide.
3. Lexie Lumen — Best Budget Lexie
Lexie Lumen
- Lexie's older, non-Bose behind-the-ear model — the cheapest way into the ecosystem.
- App-based self-fitting and adjustable programs for different environments.
- Runs on size-312 disposable batteries; frequently discounted well below list.
- Backed by the same Lexie expert support team.
The Lumen predates Lexie’s Bose partnership, so it doesn’t carry the B-series sound technology, but it keeps the core Lexie formula: app self-fitting, multiple listening programs, and live support. For a first-time buyer who simply wants to test whether amplification helps — at the lowest possible Lexie price — the Lumen does the job. Buyers who move through many noisy settings will appreciate the Bose-tuned processing on the B2 or B2 Plus more.
The best alternatives to Lexie
Lexie isn’t the only strong OTC option — and depending on your priorities, a rival may suit you better.
- Sony CRE-C10 (~$999/pair): the pick if you want a near-invisible in-canal device rather than a behind-the-ear one. Tiny, self-fitting, and all but hidden in the ear — see our best invisible hearing aids guide.
- Jabra Enhance Select (~$1,195+/pair): steps up to optional remote audiologist care and a longer trial, for buyers who want more professional involvement without a clinic visit.
- Audien Atom Pro 2 (~$289/pair): the budget floor if even the Lumen is more than you want to spend on a first try at amplification.
For the wider market, compare our roundups of the best OTC hearing aids, the best Bluetooth hearing aids, and the best behind-the-ear hearing aids overall.
Before you buy: the OTC ground rules
Lexie devices are FDA-regulated OTC hearing aids for adults with perceived mild-to-moderate hearing loss. See a hearing professional first if your loss is severe, came on suddenly, or affects one ear only, or if you have ear pain, drainage, or one-sided/pulsing tinnitus. Take full advantage of Lexie’s 45-day trial window to confirm comfort, fit, and benefit before you commit — and use the support team, which is one of the brand’s genuine advantages over online-only rivals.
The bottom line
Lexie hearing aids are worth it for a specific buyer: someone with perceived mild-to-moderate loss who wants Bose-derived sound, app self-fitting, and real human support at a fraction of clinic prices. The Lexie B2 Powered by Bose is the model to buy — rechargeable, Bluetooth-streaming, and beginner-friendly — with the B2 Plus as the iPhone-tuned alternative and the Lumen as the budget entry. But if you’d rather have an invisible in-canal device than a behind-the-ear one, price the Sony CRE-C10 first. Start with our best OTC hearing aids and best behind-the-ear hearing aids guides, or browse Lexie hearing aids on Amazon.